Indie music lovers will rejoice today with the start of Kalamazoo’s Audiotree Music Festival.
The two-day music festival kicks off at noon in Arcadia Creek Festival Place and features nearly 30 artists on two stages.
Denver psychedelic pop group Flaural will open the festival on the WIDR Discovery Stage while Los Angeles indie rock quintet Local Natives will perform a headlining set on the Main Stage.
New Jersey indie pop quintet Real Estate and Los Angeles indie folk rocker Father John Misty (aka Josh Tillman) will headline on Sunday.
Founded in 2013 by Kalamazoo natives Michael Johnston and Adam Thurston, the Chicago-based, Michigan-born Audiotree Music Festival celebrates new and emerging artists and is curated by the popular web music series Audiotree Live.
In 2015, Audiotree purchased two Chicago venues, Schubas Tavern and Lincoln Hall, adding a live concert booking, promoting and streaming division to the company. Since 2011, Audiotree’s online following has grown to include more than 350,000 YouTube subscribers. Now, the Audiotree Music Festival is expanding the match the scale of the entire company.
“While this year’s festival is very guitar-driven, we’re really excited about the variety we’ve still been able to cover,” said Patrick Van Wagoner, a talent buyer for the Audiotree Music Festival and Lincoln Hall, in a festival press release. “Attendees will find elements of rock ’n roll, punk, folk, pop, funk and more, while seeing plenty of acts with Audiotree history.”